MDEC Cloud First
MDEC (Malaysia Digital Economy Corporation) was established in 1996 as the lead agency to implement the MSC Malaysia initiative. Today, we are an agency under the Ministry of Communications and Multimedia Malaysia (KKMM) with a close to a 25-year track record of successfully leading the ICT and digital economy growth in Malaysia. They are focused on accelerating our digital economy growth, ensuring it is inclusive and rewarding for all, and focused on the key drivers: empowering Malaysians with Digital Skills, enabling Digitally-Powered Businesses, and driving Digital Sector Investments.
Client
Malaysia Digital Economy Corporation (MDEC)Services
MDEC Cloud FirstChallenges
As the leading agency of digital innovations in Malaysia, MDEC aims to promote its aggressive initiatives toward cloud-based technology. The client wants us to design cloud-first-themed brochures, calendars, posters, standing banners (bunting), and stickers. The challenge was that a large amount of detailed and technical information needed rearticulation so it may suit the knowledge levels of the general public.Â
execution
We designed every print media uniquely. For each poster, we include QR codes that direct customers to more information. We make the content more user-friendly by translating complicated graphs, statistics, and long paragraphs into an infographic style. We style the infographics vibrantly and captivatingly to capture the audienceâs attention. Strictly following MDEC CI guidelines for content creation, we enhanced the content and design without disconnecting the branding.
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Result
- Short and detailed message deliveryÂ
- Evergreen communication materials
Testimony
âI liked their sense of ownership of the project.â
