We introduced a new sitemap and incorporated suitable landing pages for every service available. We also created a corporate video and included it on the website to provide an added value to its overall messaging. By utilizing SEO research on the client’s branding as well as the strategic use of keyword phrases, we successfully optimised the website for easy discovery in SERP (Search Engine result page).
The website was designed and developed on WordPress with the goal of making it easier for clients to manage their websites once they were delivered. We additionally ran a Micro Usability Test (MUT) on the website prototype prior to its release to iterate on its overall content and design. These smaller details helped us to deliver a well-designed website that fulfils the need of the TNBES and its clients.